The Rochester Lilac Festival is the largest free festival of its kind in North America. The more than 500,000 visitors who attend the festival each year not only get to experience over 500 varieties of lilacs and all the natural beauty of Highland Park, but also live music, incredible food, drinks…
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The longer days of spring mark the start to Rochester's busy festival and special events season. To help guide you in the planning process, we've pulled together the following list of just some of the events and activities you won't want to miss when you visit this April. Share your adventures in…
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Spending some time exploring the South Wedge neighborhood of Rochester, NY? Lucky you! Whether you want to indulge in some food and drinks at a local restaurant, shop around to find your new favorite small business, or grab a sweet treat, the South Wedge is the place to do it. Here is our guide to…
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So, you just arrived in Rochester, NY. Flowers are blooming, Kolsches are flying off the shelves, the Red Wings season is officially underway, and you are wondering where to start. With so much springtime goodness to experience in Rochester, it’s normal to feel overwhelmed by choice, but we’ve got…
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Avoid cabin fever and enjoy the upcoming school break with this list of fun, family-friendly events and activities happening in Rochester, NY during spring break. 1. VISIT A MUSEUM OR ATTRACTION Spring Break: Space Week March 28 - April 4 | Rochester Museum & Science Center Super Hero Spring…
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Did you know that Rochester, NY is also known as the Flower City? Given our reputation to have thousands of beautiful flower blooms throughout the season, spring is an amazing time to visit ROC! Read on for our list of things to do this spring when you visit Rochester. Take a Hike The weather is…
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In Rochester, N.Y. celebrating St. Patrick's Day is part of our city's story. Rochester is a city on the famous Erie Canal, which was built by Irish immigrants for the purpose of commerce generations ago. Today, the Erie Canal is a tourist attraction and remains a testament to their hard work…
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Rochester, NY is known for its active festival scene, all year round. Here, there's something for everyone: food trucks, local art, live music, and more. Jump start your first visit to a Rochester festival by assessing these options below: Rochester Lilac Festival | May 8-17, 2026 The largest free…
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There's always something to do in Rochester! From amazing performances with the Eastman School of Music and can't miss museum exhibits, to the Rochester St. Patrick's Day Parade and Maple Sugaring events, we have what you need to stay booked and busy this month. Be sure to check out our events…
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Downtown dining in Rochester, NY is always worth celebrating— and Eat Up Roc just might be the perfect opportunity to do so. Returning for the first time since 2022, Eat Up Roc is back from Friday, February 27 to Sunday, March 8! Brought to you by Rochester Downtown Development Corporation, Eat Up…
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