Plan Your Trip

Plan a trip to Rochester, NY! 

Located on the southern shore of Lake Ontario, Rochester is the third largest metro in New York State with a population of just over a million people. Known for its vast selection of family-oriented activities, world-class attractions, art, culture and historic institutions, internationally recognized events and festivals, and a booming food, craft beverage and wine scene—there really is no limit to what you can see and do when you visit Rochester. 

When you plan a trip to a city with this much to do, it can be hard to pick and choose. That’s why we have created the following resources to help with the planning process. The great thing about a city like Rochester is that everything a visitor, like you, might choose to do is already a beloved spot or activities for locals. Authentic experiences can be found around every corner, and you will always live like a local when you visit Rochester. 

Rochester Travel Resources

Explore our favorite activities, events, and things to do on the Visit Rochester Blog. Plan your trip with the help of our EXPLORE Visitor's Guide. Download a digital copy or order your free printed guide. Sign up for our free e-newsletter to receive the latest information on what’s happening in Rochester on a monthly basis. Or, check out our range of itineraries based on your needs and interests that will help maximize your time in Rochester! View special deals and coupons from local businesses that were created for visitors like you.

While You Are Here

We would love to meet you while you are in town! Stop by the Visitor Center located at 45 East Avenue, Suite 400, Rochester, NY 14604 or in the lower level of the Frederick Douglass Greater Rochester International Airport. Our Information Specialists are ready to welcome you to Rochester and provide you with brochures or any information you might need on what to do while in town. Be sure to share photos from your trip by tagging Visit Rochester on social media or using #VisitROC.