ROC Star 2.0 Frontline Training

ROC Star 2.0 eLearning Logo

ROC Star 2.0 is a FREE virtual training program for frontline staff in the tourism and hospitality industry in Rochester, NY. This online training has been designed to give frontline staff in all hospitality sectors the knowledge to drive tourism growth by helping Rochester stand out and keep visitors coming back.

Goals of the Training

IMPROVE VISITOR ENGAGEMENT

INCREASE VISITOR SPENDING

KEEP VISITORS COMING BACK

Benefits of the Training

ON DEMAND

ENGAGING

AVAILABLE TO ALL STAFF

Server at Living Roots Winery
^{Credit: Erin Fisher Photography}

ROC Star 2.0 is a FREE virtual training available to all frontline employees of Visit Rochester member businesses. The training will take approximately 60 minutes to complete. Get started and take the training by clicking SIGN UP below.

Questions? Contact Greg LaDuca, Vice President of Industry Relations & Visitor Experience.

Promotional Materials to Get Started

To help you get started with the ROC Star 2.0 Training, and to help get your team on board for the training, we have created several training and promotional materials for download and use by Visit Rochester member organizations. Click the following links to download a Promotional Flyer, ROC Star 2.0 Toolkit, Getting Started Guide and Postcard.

ROC Star 2.0 eLearning Training