Photo Credit: Instagram User: headleyj17

Rochester Rising

Welcome back! Whether you are a local ready to rediscover the Flower City or a visitor looking for new adventures, Rochester, NY is ready for exploration.

ROC Ready

Our number one priority is our visitors’ health, safety, and peace of mind when making travel plans. That is why Visit Rochester and our members have made a commitment to reopen responsibly. With the guidance of local and New York State officials, our community is ensuring safe conditions to protect their employees and visitors like you. We’re ROC Ready. Are you?

Things to Do & Places to See

With so much to explore, it might feel daunting to plan your Rochester trip. That’s why we’ve created a few exciting itineraries to help you get started. From families to art connoisseurs and everything in between, we’ve got you covered.

While some of our members remain closed because of safety guidelines, we’ve compiled a list of places that are excited to welcome you back. 

Fortunately, one thing that remains open and ready to explore is our great outdoors. Golfers, cyclists, and fishing enthusiasts alike can find plenty to do in Rochester. Joining us in the fall? Then be sure to check out our Ultimate Fall Bucket List. Apple-picking, pumpkin patches, and the iconic fall foliage make Rochester the perfect autumn destination.

Did you know Rochester is commonly referred to as the “Festival City?” With festivals taking place almost every weekend from late spring through the fall, it’s easy to see why. However, the city is also home to an array of live performances, museum exhibits, and other fantastic events that you won’t want to miss.

A Taste of Rochester

Eat like a local and support one of our small businesses. Many of our restaurants have wonderful outdoor seating options, whether you’re visiting during our warmer months or chillier weather. And if you’d rather enjoy a delicious meal from the comfort of your own home or hotel room, we’ve compiled a list of some of our favorite takeout and delivery options

We have missed you all and can’t wait to share Rochester with you. Plan your trip today!