Press Releases

Following a challenging year for the travel and tourism industry, Visit Rochester is excited to recognize National Travel & Tourism Week, May 2-8, 2021. The theme of National Travel & Tourism Week

KidsOutAndAbout.com and the Empire State Maker Faire have front-row seat to human ingenuity When cities like Los Angeles first announced the cancellation of trick-or-treating in 2020, it made

Rochester to host a total of nine NCAA events in years 2022-2026 Rochester will play host to nine upcoming NCAA events over the next few years. The NCAA has announced their championship host

The new Thomas Tischer Visitor Center at the George Eastman Museum is officially now open. The Thomas Tischer Visitor Center includes the ESL Federal Credit Union Pavilion, which will serve as the

Rochester residents encouraged to stay local and be a “tourist in their own town” As more businesses in the Rochester region continue to reopen, Visit Rochester, the official tourism promotion agency

ROCHESTER, NY—Three of Rochester’s largest cultural attractions—the Memorial Art Gallery (MAG), Rochester Museum and Science Center (RMSC), and The Strong National Museum of Play—will open Saturday,

As Rochester and the Finger Lakes region continue to open safely, and smartly, Visit Rochester has introduced the ROC Ready Promise for Rochester businesses in the tourism and hospitality industry.

Amid the ongoing COVID-19 pandemic, Visit Rochester is sharing a message of hope and resilience with the Greater Rochester community under the theme of “Rochester Rising.” Visit Rochester today

Tradeshow-style Expo Showcases Rochester’s Tourism Treasures On Tuesday, September 17, Visit Rochester will host “Explore Rochester Under the Dome,” a tradeshow-style expo designed to introduce the