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There's a reason in every season to visit Rochester.

Discover Rochester, NY year round and enjoy our thriving city. From Rochester's wide ranging culinary scene to visiting one of the many festivals Rochester hosts or even stopping by the mall to explore a shopper’s paradise, you’re sure to find something to love! We can go on and on to tell you why to visit Rochester, but we'd rather show you. See our video, A-Z Rochester, the Place to Be.

WHAT'S NEW IN ROCHESTER

Spend Labor Day Weekend In Rochester & The Finger Lakes

It's unofficially known as the last weekend of summer, but Rochester and the Finger Lakes… more

September Events That ROC

Who says the end of summer means the end of the fun festival season? Rochester is full of festivals,… more

#VisitROC's Guide To The 2019 Keybank Rochester Fringe Festival

Since its inaugural year in 2012, the KeyBank Rochester Fringe Festival has become one of the… more

3 Things To Know About This Year's Puerto Rican Festival

It's a celebration! 2019 marks the 50th anniversary of the Rochester Puerto Rican Festival--the… more

RocSpotlight

Special Offers

Dog Days of Rochester Package

Bring your furry family members with you! You can look forward to a warm welcome for all of your… more

Family Fun Night Package

Relax and unwind with the family. This package includes: an extra large one topping pizza from Papa… more

Romance Package

Celebrate with the one you love. Starting at $149.00 This package includes: 750 ml. bottle of… more