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There's a reason in every season to visit Rochester.

Discover Rochester, NY year round and enjoy our thriving city. From Rochester's wide ranging culinary scene to visiting one of the many festivals Rochester hosts or even stopping by the mall to explore a shopper’s paradise, you’re sure to find something to love! We can go on and on to tell you why to visit Rochester, but we'd rather show you. See our video, A-Z Rochester, the Place to Be.

WHAT'S NEW IN ROCHESTER

Christmas in the 19th Century – Yuletide in the Country

Yuletide in the Country is a beloved holiday tradition at the Genesee Country Village & Museum,… more

5 Ways to Enjoy the Holidays at the George Eastman Museum

The Holidays are once again upon us and we all know there are many ways to enjoy the season here in… more

Ring In The New Year In Rochester, NY

Are you ready to ROC New Year's Eve 2018? There are plenty of fun things to do in Rochester, NY… more

December Events That ROC

There are so many things to see, do, and experience when you visit Rochester and the Finger Lakes… more

RocSpotlight

Special Offers

Stop by The Vine every Thursday for late night happy hour. Enjoy BOGO food and drinks! Every… more

Dog Days of Rochester Package

Bring your furry family members with you! You can look forward to a warm welcome for all of your… more

Family Fun Night Package

Relax and unwind with the family. This package includes: an extra large one topping pizza from Papa… more