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There's a reason in every season to visit Rochester.

Discover Rochester, NY year round and enjoy our thriving city. From Rochester's wide ranging culinary scene to visiting one of the many festivals Rochester hosts or even stopping by the mall to explore a shopper’s paradise, you’re sure to find something to love! We can go on and on to tell you why to visit Rochester, but we'd rather show you. See our video, A-Z Rochester, the Place to Be.

WHAT'S NEW IN ROCHESTER

10 Things to Do on Memorial Day 2019 in Rochester

Memorial Day is an important day to remember and honor all who have served and have sacrificied for… more

2019 Senior PGA Championship in Rochester, NY

Plan Your Trip to Rochester for the 2019 KitchenAid Senior PGA Championship The most prestigious… more

Six Things to See at the 2019 Rochester Twilight Criterium

The MVP Health Care Rochester Twilight Criterium returns to downtown Rochester on Saturday, May 11,… more

Celebrating Mother's Day in the ROC

We want to help you give Mom (or that special lady in your life) the incredible day she deserves.… more

RocSpotlight

Special Offers

Stop by The Vine every Thursday for late night happy hour. Enjoy BOGO food and drinks! Every… more

Dog Days of Rochester Package

Bring your furry family members with you! You can look forward to a warm welcome for all of your… more

Family Fun Night Package

Relax and unwind with the family. This package includes: an extra large one topping pizza from Papa… more