• roc Social
  • NY

There's a reason in every season to visit Rochester.

Discover Rochester, NY year round and enjoy our thriving city. From Rochester's wide ranging culinary scene to visiting one of the many festivals Rochester hosts or even stopping by the mall to explore a shopper’s paradise, you’re sure to find something to love! We can go on and on to tell you why to visit Rochester, but we'd rather show you. See our video, A-Z Rochester, the Place to Be.


#VisitROC's Guide To The 2018 Xerox Rochester International Jazz Festival

Xerox Rochester International Jazz Festival (XRIJF) returns to Rochester for its 17th Edition June… more

ROC Roundup: Father's Day 2018

The following roundup is just a few of the unique ways to celebrate Father's Day in Rochester… more

June Events That ROC

Summer brings out the best Rochester, N.Y. has to offer! With picture perfect weather and festival… more

5 Ways To Prepare For Your First Walking Food Tour

First things first, a guided food tour is simply a FUN way to explore the food scene and culture of… more

Special Offers

Dog Days of Rochester Package

Bring your furry family members with you! You can look forward to a warm welcome for all of your… more

Family Fun Night Package

Relax and unwind with the family. This package includes: an extra large one topping pizza from Papa… more

Romance Package

Celebrate with the one you love. Starting at $149.00 This package includes: 750 ml. bottle of… more