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The Strong Museum

The Strong is the ultimate play destination for all ages! Explore upstate New York’s largest year-round cultural attraction and experience two floors—more than a city block long—of hands-on, dynamic, interactive exhibit spaces. Discover the world's largest collection of toys, dolls, and games. Play your way through video game and pinball history, leap into the world of American comic book superheroes, and move like a playing piece on a giant game board. Enjoy a 1918 carousel; indoor, tropical butterfly garden; food court; diner; and more.

Meet history’s playful side in The Strong’s three halls of fame. Go hands-on with the toys beloved by generations in the National Toy Hall of Fame; learn about toy industry luminaries such as Milton Bradley, Walt Disney, Jim Henson, and George Lucas of the Toy Industry Hall of Fame; and see how electronic games are changing the way people play, learn, and connect with each other in the World Video Game Hall of Fame.

The Strong is open 362 days a year and is centrally located in Rochester, New York. Visit museumofplay.org or download The Strong Museum Guide mobile app to plan your visit today. Free Wi-Fi and parking. ATM on site.

Facility Info

  • Reception Capacity 300
  • Banquet Capacity 290

June 15, 2018 - June 25, 2018

For a limited time only, Bristol Mountain Aerial Adventures Mobile Park is open at The Strong. Embark on an action-packed adventure in a 26-foot-wide endurance zone. Conquer the twisted spider web,


June 23, 2018

Explore the evolution of jigsaw puzzles and learn how they have been made through the years. See dozens of puzzle examples, including one of the first puzzles ever made, wooden puzzles form the 18th


July 9, 2018 - August 31, 2018

Meet and take pictures with sci-fi characters—such as aliens, robots, and astronauts. Then, journey through the museum and explore the Intergalactic Maker Space. Build a rocket out of recycled


July 13, 2018

Marvel at professional puzzle-cutting demonstrations from members of the Association of Game and Puzzle Collectors. Learn about the process of designing and creating a jigsaw puzzle, design your own


July 18, 2018 - July 29, 2018

The museum plays host to 10 award-winning fairy houses from the Corn Hill Arts Festival Fairy Houses Tour. The whimsical display recognizes categories including Best Use of Natural Materials, Most


July 18, 2018 - September 16, 2018

Listen to enchanting music as you walk among hundreds of butterflies and whimsical flowers, including orchids and begonias, in the garden. Marvel at past winners of the Corn Hill Arts Festival Fairy


July 22, 2018

Enjoy The Strong before it opens to the public at an exclusive event designed for children with special sensory, developmental, or physical needs. Explore the museum in a comfortable and accepting


August 15, 2018

Play with a purpose at the Happiest Hour, a fundraiser to support The Strong. The Happiest Hour is The Strong’s after-hours event for adults only.

Join us for space cadet training and compete to earn


September 3, 2018

Don't miss your last chance to check out the Rockets, Robots, and Ray Guns exhibit.Travel to faraway galaxies through dynamic, hands-on sci-fi activities and discover science fiction books, toys,


September 15, 2018 - September 16, 2018

Experience the wonders of space when the state-of-the-art Be the Astronaut exhibit rockets into The Strong. Plan a space mission, learn about the technology and math skills required to be an