The Strong is the ultimate play destination for all ages! Explore upstate New York’s largest year-round cultural attraction and experience two floors—more than a city block long—of hands-on, dynamic, interactive exhibit spaces. Discover the world's largest collection of toys, dolls, and games. Play your way through video game and pinball history, leap into the world of American comic book superheroes, and move like a playing piece on a giant game board. Enjoy a 1918 carousel; indoor, tropical butterfly garden; food court; diner; and more.
Meet history’s playful side in The Strong’s three halls of fame. Go hands-on with the toys beloved by generations in the National Toy Hall of Fame; learn about toy industry luminaries such as Milton Bradley, Walt Disney, Jim Henson, and George Lucas of the Toy Industry Hall of Fame; and see how electronic games are changing the way people play, learn, and connect with each other in the World Video Game Hall of Fame.
The Strong is open 362 days a year and is centrally located in Rochester, New York. Visit museumofplay.org or download The Strong Museum Guide mobile app to plan your visit today. Free Wi-Fi and parking. ATM on site.
- Reception Capacity 300
- Banquet Capacity 290
July 15, 2017 - July 16, 2017
Commemorate the bicentennial of the Erie Canal! Marvel at an interactive demonstration of a model lock. Take pictures with a mule named Sal, play spoons and sing along to tunes inspired by the canal,more
July 29, 2017 - July 30, 2017
Embark on a nautical adventure down New York’s Seaway Trail. Design a skipper’s hat and construct a miniature boat. Learn how to identify fish, try catching one in a pretend fishing activity, and usemore
August 5, 2017 - August 6, 2017
Climb into a barrel and take a picture as you pretend to go over the falls. Create a miniature downhill skier, discover how important modes of transportation play a key role in the region’s industry,more
August 12, 2017 - August 13, 2017
Meet Rip Van Winkle and hear about his legendary 20-year nap in the Catskills. Create your own watercolor masterpiece like the famous Hudson River painters. Sunday only, enjoy music inspired by themore
August 26, 2017 - August 27, 2017
Watch the Statue of Liberty come to life in a unique photo and dance in a Broadway-style kick line. Then, be inspired by the beaches of Long Island and craft a lighthouse. Presented in partnershipmore
The Strong now offers a discount of $2.00 off regular museum admission fees to convention and conference delegates who more