• roc Social
  • NY

Getting Started with Google Tag Manager

Want to track more information to Google Analytics but don't want to learn to be a web developer? As a marketer, do you wish you could do some simple A/B testing with out expensive products? Do you want to add a library like ShareThis with out re-deploying your website? Do you need to add a new pixel now and can't wait for your development team to get to it? How about you need to add some schema.org information to your page but your CMS/E-Commerce platform doesn't support it? In this introductory class, we will introduce Google Tag Manager and go over many of its great uses using real world examples. We will walk through the basic implementation of installing on a site, run through some different real world scenarios, and answer questions related to tag manager & SEO.

Please note: It is recommended that you bring a laptop to class to follow along.